XOMAD Influencer Technologies
XOMAD builds unparalleled influencer marketing technologies, including the world’s most advanced influencer identification and vetting technology.
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WHAT PEOPLE ARE SAYING
Trusted, Local Influencers: The Antidote To The Declining Efficacy of Digital and Social Advertising
Trusted, local influencers – who target audiences already follow and find authentic and trustworthy – are your future-proofing solution to a world of AI content. When audiences see real, trustworthy, and personalized content from multiple trusted voices, your target audience will change their minds and take action.
Cutting-Edge Amplification Capabilities
XOMAD’s experienced paid media team uses a combination of paid media, digital and social media buying on the best program content to massively increase targeted reach. XOMAD also invented capabilities to “hack the algorithm” by activating thousands of vetted social media messengers to organically amplify a program’s message within the targeted audience without paid boosting.
WE PIONEERED LOCAL, TARGETED MICRO-EVENTS
While we cherish celebrity-centered events packed with local messengers, our micro-gatherings generate targeted, viral engagement. Micro-gatherings are local, creator-led gatherings of 4-10 people that create an intimate experience for authentic discussion of program messaging and unique audience engagement. Micro-gathering tactics have been deployed across sectors, including for Fortune 500 brands, to drive mass awareness and traffic through fun and engaging content.
Facebook
Influencers
Facebook Influencers are highly engaged with their audience via shared original content. Facebook pages are often used to promote their personal brand and written content.
Instagram
Influencers
Instagram Influencers display curated imagery that reflects an Influencer’s personal brand, and use Instagram as a platform to promote their lifestyle and vertical of expertise.
Twitter/X
Influencers
Twitter Influencers share content which pertains to their area of expertise and create messaging that is highly retweeted among their audience.
YouTube
Influencers
YouTube Influencers utilize YouTube’s platform to create creative and original video content that provides audiences with a deeper understanding of Influencers’ personal insights, lives, and product reviews.
SnapChat Influencers
SnapChat is the fastest growing social media app at this moment, partially because it gives fans a chance to have constant awareness of what is happening in the Influencers’ lives. SnapChat Influencers are highly engaged with their followers and post on a regular basis.
TikTok
Influencers
TikTok Influencers have transformed the platform into an entertainment, political and subculture hub with videos that are thoughtfully curated and tailored. TikTok Influencers have built their audience around authentic, original content.
Blog
Influencers
Blog Influencers have built an audience around their personal site, and share a variety of content inspired by their personal lives — family, home, travel, beauty, food, recipes, fashion, make up, design and decor. Their audience has a front seat into their daily lives and every facet that inspires the blogger.
WHAT WE OFFER
How We Deploy
XOMAD unlocked influencer marketing at massive scale, helping our partners see real outcomes from their programs.
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Measure What Matters
XOMAD demonstrates effectiveness to our partners through multiple layers and capabilities.
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